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	<title>MBA Geek &#187; companies</title>
	<atom:link href="http://mba-geek.com/category/companies/feed/" rel="self" type="application/rss+xml" />
	<link>http://mba-geek.com</link>
	<description>A technologist's foray into the business world</description>
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		<title>Kitting your office out with discount Target shopping</title>
		<link>http://mba-geek.com/2010/12/discount-target-shopping/</link>
		<comments>http://mba-geek.com/2010/12/discount-target-shopping/#comments</comments>
		<pubDate>Tue, 14 Dec 2010 11:06:43 +0000</pubDate>
		<dc:creator>Owen</dc:creator>
				<category><![CDATA[companies]]></category>
		<category><![CDATA[Shopping]]></category>
		<category><![CDATA[target]]></category>

		<guid isPermaLink="false">http://mba-geek.com/?p=564</guid>
		<description><![CDATA[Image by Lady-bug via Flickr For some people, buying office supplies is always a drag, whether you&#8217;re doing it online or offline. On the other hand, I&#8217;m proud to say I actually enjoy shopping, especially if I have something like &#8230; <a href="http://mba-geek.com/2010/12/discount-target-shopping/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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<dl class="wp-caption alignright" style="width: 250px;">
<dt class="wp-caption-dt"><a href="http://www.flickr.com/photos/70481575@N00/13745863"><img title="Office supplies of blue" src="http://farm1.static.flickr.com/11/13745863_302da68826_m.jpg" alt="Office supplies of blue" width="240" height="180" /></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image by <a href="http://www.flickr.com/photos/70481575@N00/13745863">Lady-bug</a> via Flickr</dd>
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<p>For some people, buying office supplies is always a drag, whether you&#8217;re doing it online or offline. On the other hand, I&#8217;m proud to say I actually enjoy shopping, especially if I have something like a <a href="http://www.bestonlinecoupons.com/coupons/target.asp">Target coupon code</a> which will give me a discount at the end of my shop. I guess this is one of the advantages of shopping online, you do get a chance to use more coupons and vouchers than in real life.</p>
<p>I mentioned Target before as it&#8217;s one of the great places to shop for office supplies, whether it&#8217;s furniture or staples. And finding <a href="http://www.coupons-coupon-codes.com/target/">Target coupons</a> to get money off your purchase is usually quite easy. <a href="http://www.officedeals.info/target.htm">Target Online Coupons</a>seem to be spread all over the web, which means that you can make instant savings on your shop. And as you all know, shopping at Target is already quite cheap. And the sales don&#8217;t stop at office supplies; you can save on electronics, furniture, apparel, toys, gifts, appliances, jewellery, baby products, films, music and all sorts of other things you may want to buy.</p>
<p>So, before you run out to the shops, spare a few minutes and check the Internet. You may find that you not only save the fuel cost of getting to the store, you&#8217;ll also find discounts not available in store.</p>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/pixy.gif?x-id=aee0cd09-1305-4878-b2c9-ec4e640aa4f6" alt="" /><span class="zem-script pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
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		<title>Sell Your Cell</title>
		<link>http://mba-geek.com/2010/11/sell-your-cell/</link>
		<comments>http://mba-geek.com/2010/11/sell-your-cell/#comments</comments>
		<pubDate>Sun, 28 Nov 2010 10:04:40 +0000</pubDate>
		<dc:creator>Owen</dc:creator>
				<category><![CDATA[companies]]></category>
		<category><![CDATA[cell phone]]></category>
		<category><![CDATA[Mobile phone]]></category>
		<category><![CDATA[price comparison]]></category>

		<guid isPermaLink="false">http://mba-geek.com/?p=558</guid>
		<description><![CDATA[Thanks to the success of SellMyMobile.com here in the UK, the company behind it has decided to open up a US based franchise called SellCell.com that lets people sell cell phones that they no longer need. The site isn&#8217;t available &#8230; <a href="http://mba-geek.com/2010/11/sell-your-cell/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Thanks to the success of SellMyMobile.com here in the UK, the company behind it has decided to open up a US based franchise called SellCell.com that lets people <a href="http://www.sellcell.com">sell cell phone</a>s that they no longer need. The site isn&#8217;t available yet, however we can use the UK version of the site to get an idea of the model they&#8217;re going to introduce. </p>
<p>The consumer end of the model is pretty straight forward. Tell the website what mobile phone you have, and you get a list of offers from a number of different 2nd hand phone purchasers around the country. Select the best deal, send them your phone by pre paid post, site back and wait for your cash to arrive. It doesn&#8217;t really get any simpler than that really. So what value do SellMyMobile and SellCell provide? Well, they give the consumer the ability to search for the best deal across a multitude of suppliers, without having to check out their sites one at a time. Giving a quick search for the HTC Mozart for example, the different offers exhibit a spread of £71 across the spectrum of offers. And these sites help you spot the best deal for your phone.</p>
<p>An interesting fact I learnt from their site. Most second-hang phone purchasers will also buy phones that aren&#8217;t in full working condition. So, if you have a phone lying around in a drawer somewhere, even if it&#8217;s broken, check out the site, you may get a few bob for your trouble!</p>
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		<title>Collaborate Online</title>
		<link>http://mba-geek.com/2010/03/collaborate-online/</link>
		<comments>http://mba-geek.com/2010/03/collaborate-online/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 21:00:39 +0000</pubDate>
		<dc:creator>Owen</dc:creator>
				<category><![CDATA[companies]]></category>
		<category><![CDATA[collaboration]]></category>
		<category><![CDATA[online software]]></category>

		<guid isPermaLink="false">http://mba-geek.com/?p=411</guid>
		<description><![CDATA[This is a Sponsored Post written by me on behalf of Mavenlink. All opinions are 100% mine. Have you ever heard how great communication is the pathway to success? Well, one advantage of the online world is that there are &#8230; <a href="http://mba-geek.com/2010/03/collaborate-online/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><em>This is a Sponsored Post written by me on behalf of <a href="http://socialspark.com/metrics/click/disclosure?slot_id=186862&#038;url=http%3A%2F%2Fwww.mavenlink.com%2F%3Futm_source%3Dadknowledge%26utm_medium%3Dblog%26utm_campaign%3Dadblog" rel="nofollow">Mavenlink</a>. All opinions are 100% mine.</em></p>
<p>Have you ever heard how great communication is the pathway to success? Well, one advantage of the online world is that there are a number of tools that can help companies and consultants manage their interactions with each other, with clients and with other third parties. One such platform is <a href="http://socialspark.com/metrics/click/post?slot_id=186862&amp;url=http%3A%2F%2Fwww.mavenlink.com%2F%3Futm_source%3Dadknowledge%26utm_medium%3Dblog%26utm_campaign%3Dadblog" rel="nofollow">Mavenlink</a>, an online cooperative workspace provided as a hosted service which can be accessed just anywhere. Mavenlink is designed to help you through the complete lifecycle of your projects, from lead generation, all the way to providing invoicing capabilities and showing off you completed projects to potential clients.</p>
<p>The website is free to try for 30 days, so you don&#8217;t even need a credit card to check it out. After that there are 3 different tiers of service you can opt for. There&#8217;s a free service that lets you create 1 project. You can invite unlimited participants, but not have another project. The top tier costs $39 per month lets you have unlimited projects and 5 users on the system. Which package you go for depends on what volume of work you intend to use it for.</p>
<p>If all this sounds like it might interest you, go ahead and check out <a href="http://socialspark.com/metrics/click/post?slot_id=186862&amp;url=http%3A%2F%2Fwww.mavenlink.com%2F%3Futm_source%3Dadknowledge%26utm_medium%3Dblog%26utm_campaign%3Dadblog" rel="nofollow">Mavenlink</a>. It might change the way you work and deal with your clients.</p>
<p><a href="http://socialspark.com/metrics/click/disclosure?slot_id=186862&#038;url=http%3A%2F%2Fwww.mavenlink.com%2F%3Futm_source%3Dadknowledge%26utm_medium%3Dblog%26utm_campaign%3Dadblog" rel="nofollow"><img alt="Visit my sponsor: Mavenlink" border="0" src="http://socialspark.com/metrics/view/post?slot_id=186862&#038;url=http%3A%2F%2Fsocialspark.com%2Fimages%2Fdisclosure_badges%2Fdisclosure_badge_grey_three.png" style="border:0" /></a></p>
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		<title>2010 Homebuyer Tax Credits</title>
		<link>http://mba-geek.com/2010/01/2010-homebuyer-tax-credits/</link>
		<comments>http://mba-geek.com/2010/01/2010-homebuyer-tax-credits/#comments</comments>
		<pubDate>Sun, 31 Jan 2010 23:29:59 +0000</pubDate>
		<dc:creator>Owen</dc:creator>
				<category><![CDATA[companies]]></category>
		<category><![CDATA[tax credit]]></category>
		<category><![CDATA[taxation]]></category>

		<guid isPermaLink="false">http://mba-geek.com/?p=380</guid>
		<description><![CDATA[This is a Sponsored Post written by me on behalf of Coldwell Banker. All opinions are 100% mine. I&#8217;ve just been reading about the 2010 Homebuyer Tax Credits system in the US, which is very different from what I&#8217;m used &#8230; <a href="http://mba-geek.com/2010/01/2010-homebuyer-tax-credits/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><em>This is a Sponsored Post written by me on behalf of <a href="http://socialspark.com/metrics/click/disclosure?slot_id=174492&#038;url=http%3A%2F%2Fwww.coldwellbanker.com%2Fservlet%2FNews%3Faction%3DviewNewsItem%26contentId%3D14503239%26customertype%3Dbuyer%26wt.mc_id%3Dcbonlocationloc8KTAX" rel="nofollow">Coldwell Banker</a>. All opinions are 100% mine.</em></p>
<p>I&#8217;ve just been reading about the <a href="http://socialspark.com/metrics/click/post?slot_id=174492&amp;url=http%3A%2F%2Fwww.coldwellbanker.com%2Fservlet%2FNews%3Faction%3DviewNewsItem%26contentId%3D14503239%26customertype%3Dbuyer%26wt.mc_id%3Dcbonlocationloc8KTAX" rel="nofollow">2010 Homebuyer Tax Credits</a> system in the US, which is very different from what I&#8217;m used to this side of the pond. It&#8217;s quite interesting to see how different taxation systems work and how different incentives are designed by the powers that be. Here&#8217;s a video what can help explain what the Tax Credit is all about:</p>
<p><object width="320" height="265"><param name="movie" value="http://www.youtube.com/v/rQQ9IspatA8&#038;hl=en_GB&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/rQQ9IspatA8&#038;hl=en_GB&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="320" height="265"></embed></object></p>
<p>So, here are some highlights of the Tax Credit system:</p>
<ul>
<li> If you&#8217;re buying your first house,  or haven&#8217;t owned one in the last three years, you can receive up to an $8,000 tax credit.</li>
<li>If you have lived in the same home for 5 of the past 8 years can receive up to a $6,500 tax credit if you decide to buy a new house.</li>
<li>For this extension, income limits are now $125,000 for singles, $225,000 for  married couples with a $20,000 phase-out of the credit for both.</li>
</ul>
<p>It&#8217;s interesting to see how the incentive is designed, the main reason being to stimulate the housing market and try and recovered from the current downturn. The thing about downturn is that it&#8217;s very much based on people&#8217;s perception, so something like this can have a positive effect by making the market start to regenerate. It&#8217;s all cyclical and one the ball gets rolling, things will start improving.</p>
<p><a href="http://socialspark.com/metrics/click/disclosure?slot_id=174492&#038;url=http%3A%2F%2Fwww.coldwellbanker.com%2Fservlet%2FNews%3Faction%3DviewNewsItem%26contentId%3D14503239%26customertype%3Dbuyer%26wt.mc_id%3Dcbonlocationloc8KTAX" rel="nofollow"><img alt="Visit my sponsor: 2010 Homebuyer Tax Credits" border="0" src="http://socialspark.com/metrics/view/post?slot_id=174492&#038;url=http%3A%2F%2Fsocialspark.com%2Fimages%2Fdisclosure_badges%2Fdisclosure_badge_grey_three.png" style="border:0" /></a></p>
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		<title>Keeping the competition level</title>
		<link>http://mba-geek.com/2010/01/keeping-the-competition-level/</link>
		<comments>http://mba-geek.com/2010/01/keeping-the-competition-level/#comments</comments>
		<pubDate>Fri, 08 Jan 2010 23:22:27 +0000</pubDate>
		<dc:creator>Owen</dc:creator>
				<category><![CDATA[companies]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[EU Directive]]></category>
		<category><![CDATA[Low-cost carrier]]></category>

		<guid isPermaLink="false">http://mba-geek.com/?p=355</guid>
		<description><![CDATA[Image via Wikipedia We had some travel disruption recently and I came up first hand against the EU Directive regulating passenger rights. It&#8217;s interesting to note that the Directive not only protects passengers, but it also helps even the playing &#8230; <a href="http://mba-geek.com/2010/01/keeping-the-competition-level/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div class="zemanta-img" style="margin: 1em; display: block;">
<div>
<dl style="width: 310px;" class="wp-caption alignright">
<dt class="wp-caption-dt"><a href="http://commons.wikipedia.org/wiki/Image:Eurozone_2009.svg"><img src="http://upload.wikimedia.org/wikipedia/commons/thumb/3/3c/Eurozone_2009.svg/300px-Eurozone_2009.svg.png" alt="Eurozone map in 2009 Category:Maps of the Eurozone" title="Eurozone map in 2009 Category:Maps of the Eurozone" height="321" width="300"></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image via <a href="http://commons.wikipedia.org/wiki/Image:Eurozone_2009.svg">Wikipedia</a></dd>
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</div>
<p>We had some <a href="http://www.u-g-h.com/2010/01/08/does-eu-regulation-ec2612004-cover-snow-disruption/">travel disruption</a> recently and I came up first hand against the EU Directive regulating passenger rights. It&#8217;s interesting to note that the Directive not only protects passengers, but it also helps even the playing field between different airlines. <a class="zem_slink freebase/en/low-cost_carrier" href="http://en.wikipedia.org/wiki/Low-cost_carrier" title="Low-cost carrier" rel="wikipedia">Budget airlines</a> reduce their cost by removing the service element from their offering, but the EU Directive provides a baseline of service that helps even out the playing field between the companies. I doesn&#8217;t matter if we&#8217;re talking airlines or <a href="http://www.goodsamers.com">rv towing</a> companies, competition is usually a good thing, but not at the expensive of discriminating or ill-treating customers. And that&#8217;s what the EU <a class="zem_slink freebase/en/european_commission_regulation_261_2004" href="http://en.wikipedia.org/wiki/Regulation_261/2004" title="Regulation 261/2004" rel="wikipedia">Regulation 261/2004</a> provide for.</p>
<p>Interesting area which I never really looked into much. I&#8217;ll blog more when I learn more about it.</p>
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		<title>Disney: Watching them do what they do best</title>
		<link>http://mba-geek.com/2009/07/disney-watching-them-do-what-they-do-best/</link>
		<comments>http://mba-geek.com/2009/07/disney-watching-them-do-what-they-do-best/#comments</comments>
		<pubDate>Wed, 29 Jul 2009 22:52:39 +0000</pubDate>
		<dc:creator>Owen</dc:creator>
				<category><![CDATA[companies]]></category>
		<category><![CDATA[Amusement park]]></category>
		<category><![CDATA[Disneyland Resort Paris]]></category>
		<category><![CDATA[Recreation]]></category>

		<guid isPermaLink="false">http://mba-geek.com/?p=276</guid>
		<description><![CDATA[Image by webast via Flickr Well, it&#8217;s our second day at Disneyland Paris and it&#8217;s been a bit of an eye opener for me. I&#8217;ve never been to any of their resorts before, but the people I know who have &#8230; <a href="http://mba-geek.com/2009/07/disney-watching-them-do-what-they-do-best/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div class="zemanta-img" style="margin: 1em; display: block;">
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<dl style="width: 250px;" class="wp-caption alignright">
<dt class="wp-caption-dt"><a href="http://www.flickr.com/photos/10692687@N05/949075899"><img src="http://farm2.static.flickr.com/1019/949075899_eb4e2e6d8e_m.jpg" alt="Disneyland Resort Paris" title="Disneyland Resort Paris" height="180" width="240"></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image by <a href="http://www.flickr.com/photos/10692687@N05/949075899">webast</a> via Flickr</dd>
</dl>
</div>
</div>
<p>Well, it&#8217;s our second day at <a class="zem_slink" href="http://en.wikipedia.org/wiki/Disneyland_Resort_Paris" title="Disneyland Resort Paris" rel="wikipedia">Disneyland Paris</a> and it&#8217;s been a bit of an eye opener for me. I&#8217;ve never been to any of their resorts before, but the people I know who have been come back raving about what a great time they had. And I can see why. Our hotel stay so far has been impeccable, the entertainment spot-on, with a pass to get into the park from 8:00am all the way to a fabulous parade complete with fireworks at 11:00pm, there&#8217;s no time in the day that you&#8217;re left feeling you&#8217;d rather be somewhere else. All the shows, parades and everything we&#8217;ve experienced has been choreographed and rehearsed and was executed flawlessly. If someone was marketing a <a href="http://weightlosssupplements.net/">weight loss supplement</a> with the same amount of passion, zeal and expertise; well, they&#8217;d have cornered the market by now. Granted, they do have the <a class="zem_slink" href="http://en.wikipedia.org/wiki/Economy_of_scale" title="Economy of scale" rel="wikipedia">economies of scale</a> to make it worth it, but it does make all other shows we&#8217;ve seen elsewhere feel amateurishly thrown together. </p>
<p>The great thing is that as a parent, I&#8217;m gauging the success of this trip upon how much fun my three year old is having, and well, it&#8217;s like all his dreams have come true at the moment. There can be no higher praise than that I guess. I might spend some time reading about Disney&#8217;s forays into theme parks and how it&#8217;s been going for them. Anyone have any pointers?</p>
<div style="margin-top: 10px; height: 15px;" class="zemanta-pixie"><img style="border: medium none ; float: right;" class="zemanta-pixie-img" alt="" src="http://img.zemanta.com/pixy.gif?x-id=07ba10dc-b055-496a-ba39-e7c3fded29e5"><span class="zem-script pretty-attribution"><script type="text/javascript" src="http://static.zemanta.com/readside/loader.js" defer="defer"></script></span></div>
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		<title>When companies evolve</title>
		<link>http://mba-geek.com/2009/04/when-companies-evolve/</link>
		<comments>http://mba-geek.com/2009/04/when-companies-evolve/#comments</comments>
		<pubDate>Thu, 02 Apr 2009 07:00:16 +0000</pubDate>
		<dc:creator>Owen</dc:creator>
				<category><![CDATA[companies]]></category>
		<category><![CDATA[business development]]></category>
		<category><![CDATA[evolution]]></category>

		<guid isPermaLink="false">http://mba-geek.com/?p=224</guid>
		<description><![CDATA[An interesting article caught my eye this morning about how Twitter is running the danger of turning into MySpace. The interesting thing about the article was how it outlined how the service was evolving in ways that it&#8217;s founders never &#8230; <a href="http://mba-geek.com/2009/04/when-companies-evolve/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>An interesting article caught my eye this morning about how <a href="http://www.techcrunch.com/2009/04/01/is-twitter-turning-into-myspace/">Twitter is running the danger of turning into MySpace</a>. The interesting thing about the article was how it outlined how the service was evolving in ways that it&#8217;s founders never imagined. There&#8217;s a 3rd party market in services evolving, celebrities are jumping on board; and more and more people are using the service for new and fascinating services.</p>
<p>Now, here&#8217;s one big difference from traditional companies. Companies have always needed to evolve to cater for changing demands and to remain current with the times. Take <a class="zem_slink" href="http://www.ibm.com" title="IBM" rel="homepage">IBM</a> for example, they started out as a company that produced punched card readers, evolved into one of the biggest computer manufacturers in the world, and today are a force in the consultancy market. They would benowhere today if they stuck to selling punched card readers. Example of this abound, from the company that produced <a href="http://weightloss.sybervision.com/%20">weight loss products</a> who is now in the nutrition market; from the company that used to <a href="http://en.wikipedia.org/wiki/Tesco">sell surplus goods in a market stall</a> who is now one of the biggest retail forces in the UK; you can see this evolution happen over and again.</p>
<p>But traditionally that evolution was driven from within; the directors of the company were influenced by their employees about a change in direction and they backed it up. Twitter&#8217;s evolution is different. The evolution is being driven by people all around the globe, with developers building add-on services, users requesting features and industry peers correcting perceived flaws. I personally think that change driven by your users is the best way forward; community-driven improvements I guess you could call them.</p>
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		<title>Woolworths on it&#8217;s final legs</title>
		<link>http://mba-geek.com/2008/12/woolworths-on-its-final-legs/</link>
		<comments>http://mba-geek.com/2008/12/woolworths-on-its-final-legs/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 17:04:59 +0000</pubDate>
		<dc:creator>Owen</dc:creator>
				<category><![CDATA[companies]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[High Street]]></category>
		<category><![CDATA[United Kingdom]]></category>

		<guid isPermaLink="false">http://mba-geek.com/?p=129</guid>
		<description><![CDATA[Woolworths has announced that it&#8217;s starting it&#8217;s closing down sale in a bid by tthe administrators to try and raise as many funds as possible for creditors as possible. One year shy of it&#8217;s centenary there doesn&#8217;t seem to be &#8230; <a href="http://mba-geek.com/2008/12/woolworths-on-its-final-legs/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.telegraph.co.uk/finance/newsbysector/retailandconsumer/3703606/Woolworths-to-launch-closing-down-sale-as-survival-hopes-fade.html">Woolworths has announced that it&#8217;s starting it&#8217;s closing down sale</a> in a bid by tthe administrators to try and raise as many funds as possible for creditors as possible. One year shy of it&#8217;s centenary there doesn&#8217;t seem to be much hope for a <a href="http://en.wikipedia.org/wiki/Retailing" title="Retailing" rel="wikipedia" class="zem_slink">retailer</a> who&#8217;s name has become synonmous with the British high street. It&#8217;s a great shame, but a lesson for all that without continual reinvestment in a brand, failure is the only option.</p>
<p>I blame the demise on a <a href="http://www.multifa.com/">2 factor</a> theory. The biggest problem in my eyes was the attempt to cram everything under one roof. Consumers nowadays are much more picky and prefer going to a specialist to ensure quality in their purchase. This has let to Woolworth&#8217;s market share being eroded by a multitude of specialist stores which have a more defined identity and segmentation strategy. The other factor, obviously, was the economic climate; credit is harder to achieve and the pre-Xmas pressure was just too much.</p>
<p>It&#8217;s the end of an era for the UK High Street, but how many will mourn Woolworth&#8217;s demise?</p>
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		<title>Maintaining credibility online</title>
		<link>http://mba-geek.com/2008/11/maintaining-credibility-online/</link>
		<comments>http://mba-geek.com/2008/11/maintaining-credibility-online/#comments</comments>
		<pubDate>Mon, 24 Nov 2008 22:57:37 +0000</pubDate>
		<dc:creator>Owen</dc:creator>
				<category><![CDATA[companies]]></category>
		<category><![CDATA[on the Web]]></category>

		<guid isPermaLink="false">http://mba-geek.com/?p=120</guid>
		<description><![CDATA[Some products are easier to sell online than others. Take books for example, Amazon is doing a magnificent job in cornering that market, and that is partly down to the nature of books. They are easy to store, easy to &#8230; <a href="http://mba-geek.com/2008/11/maintaining-credibility-online/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Some products are easier to sell online than others. Take books for example, <a href="http://amazon.com/" title="Amazon" rel="homepage" class="zem_slink">Amazon</a> is doing a magnificent job in cornering that market, and that is partly down to the nature of books. They are easy to store, easy to ship and most people who buy books will come back and buy some more. Other products are a bit harder. Try selling the diet pill <a href="http://fatburner.net/fat-burners/anoretix/">Anoretix</a> for example. First of all, selling pharmaceuticals is much harder than shipping books, the legislation can be a nightmare and maintaining credibility is critical to providing a steady stream of sales.</p>
<p>Take Stratavia for example, a company that provides a <a href="http://www.stratavia.com">data center automation</a> offering. Their website offers a cohesive message around what the company does and reinforces that by promoting different ideas to improve credibility; a list of awards they have achieved, different news and quotes from their customer. All this helps sustain the image they are trying to project and strengthens their online presence.</p>
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		<title>What&#8217;s in a name?</title>
		<link>http://mba-geek.com/2008/10/whats-in-a-name/</link>
		<comments>http://mba-geek.com/2008/10/whats-in-a-name/#comments</comments>
		<pubDate>Mon, 06 Oct 2008 22:15:32 +0000</pubDate>
		<dc:creator>Owen</dc:creator>
				<category><![CDATA[companies]]></category>
		<category><![CDATA[company profile]]></category>

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		<description><![CDATA[Do you ever get those days when everything seems to have got confused? Well, I had a slip like that today. I was looking up information about Fannie Mae, the US mortgage-lending company and instead my search result took me &#8230; <a href="http://mba-geek.com/2008/10/whats-in-a-name/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.fanniemay.com/assets/items/thumbnails/HallPixies.jpg" alt="" align="right" />Do you ever get those days when everything seems to have got confused? Well, I had a slip like that today. I was looking up information about Fannie Mae, the US mortgage-lending company and instead my search result took me to <a href="http://www.fanniemay.com/">Fannie May</a>, a purveyor of fine chocolates. Quite a bit of a difference, though interestingly Fannie May was rescued from bankruptcy a few years ago, in a pretty similar fashion to the way the US government rescued <a href="http://www.fanniemay.com">Fannie Mae</a> quite recently.</p>
<p>It always pays to check your facts; because of a slight difference in spelling I almost ended up talking about chocolates instead of mortgages!</p>
<p>Anyway, Fannie May had a great history, being in the business of making chocolates since the 1920s. They were one of the few companies who managed to survive through World War II making their chocolates to the same recipes they always had, even though their raw ingredients weren&#8217;t so freely available. That&#8217;s a pretty great story and a great heritage for the company. Today they are owned by 1-800-flowers, so I expect they do quite a bit of business by mail order.</p>
<p>Interesting profile I thought. Has anyone out there tried their chocolates? If so, leave us a comment and tell us what they&#8217;re like.</p>
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