Browsed by
Tag: change

9 thoughts from Brite ’10

9 thoughts from Brite ’10

Comments 2 comments

Some great thoughts in David Rogers’ post titled 9 Themes from the BRITE ’10 Conference. I’ll leave you to read the entire post, but I just wanted to highlight the ideas that come from each of the themes he mentioned, just as thoughts to stimulate your brain. Stop thinking of customers as individuals. Start thinking of them as networks. No customer is statistically insignificant. Be the influencer. Lower the barriers to entry for customers, and raise your level of expectations….

Read More Read More

Embracing Change

Embracing Change

Comments 0 Comment

Great post on Ted Murphy‘s blog about Change. Here’s a snippet: I think there are 4 phases of change. 1. Recognizing that a change needs to be made. 2. Deciding what the change should be. 3. Making the change. 4. Embracing the new direction. In my opinion phases 2-3 are by far the hardest, but where many people actually fail is phase 4 because of “what if”. What if I made the wrong change? What if I waited longer? What…

Read More Read More