Innovation: A recipe for success
Interesting post today on Richard Branson’s blog by one of his colleagues who talks about how innovation was the key component behind making the Virgin brand so successful. My favourite line is right at the bottom: One of the key things I have learnt from Richard over the past 15 years or so is always challenge. Challenge your business to innovate by asking the unaskable, challenge industry norms and always ask, why? And then more importantly, why not? I concur…