Fill the need

Fill the need

It’s interesting to see how new products evolve, sometimes out of innovation, sometimes out of a gap in the market. It’s particularly interesting when the gap in the market is artificial, created by legislation that couldn’t even have been conceived a few years earlier. Take for example, the e cigarette market. It’s highly unlikely that unless legislation was created that stopped people from smoking indoors, this market would never have really materialised. Instead today, the market is booming and new products keep getting developed all the time to extend it.

I’ve never really seen one of these, but I’m curious to think what a real smoker thinks of them. Are the adequate in times of need, or are they just a fad?

Leave a Reply

Your email address will not be published. Required fields are marked *