Is your brand on Twitter yet? If not, you might want to grab is to stop squatters taking it over. Reading through a blog post on squatted brand username on Twitter it’s quite clear that there’s an increase in people taking up brand names without really being out there to represent the brand. Whether they’re being used to hold the brand owner at ransom; or whether they will try and sell products through affiliate links is anyone’s guess. The reality…
I came across a post on a website or an Orange County tech support firm called Defining You, in which they talk about the importance of establishing your identity online. I think I want to take their article one step further though. They talk about the importance of getting a domain name that reflects who you are and your brand but nowadays that’s not enough. The reason is the rise of social networks. It’s not just enough to get your…
Strategic planning is a valuable exercise for most businesses, however it is also laced with risk due to the scope of the activity. I came across a great article that talks about the four most common fatal flaws in this process and wanted to share it just to spread the word. Here are the most common fatal flaws in strategic planning: Skipping Rigorous Analysis: Performing incomplete analysis (or skipping the analysis step) is a sure recipe for disaster. Make sure…
I came across a great article the other day called So, You want to be an Entrepreneur. It raises the question of what sort of person you need to be to be a successful entrepreneur. Given that a number of people are being made redundant based on the current climate, it’s only natural for people to apply themselves to the possibility that they may be able to set out on their own. But there are a number of questions that…
Do you have a good grasp of what has caused the current economic crisis? If you haven’t here’s a great video to watch: The Crisis of Credit Visualized from Jonathan Jarvis on Vimeo. It’s an excellent video called The Crisis of Credit Visualized produced by Jonathan Jarvis as his thesis for his Media Design course. The graphic instruments used are great, but I particularly like it because it explains the current problems we have succinctly and elegantly. So if you…
Josh Freese is a genius. OK, I admit, I didn’t know who Josh Freese was before reading about him on Mashable, but he’s a former drummer of Nine Inch Nails and has played on over 250 albums with some of the most prestigious bands and musicians around. Anyway, his new album is called Since 1972 and here’s the pricing structure courtesy of OC Register: $7 Digital download of Since 1972, including 3 videos $15 CD/DVD double-disc set Digital download $50…