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Using Twitter for Business

Using Twitter for Business

Have you considered using Twitter for your business? If it’s something you’re thinking about, you should check out Chris Brogan‘s post entitled 50 Ideas on Using Twitter for Business. It’s a distillation of his thoughts and ideas and provides a summary on what to expect and anticipate if you decide to go down this route. Here are some of the more poignant ideas: Talk to people about THEIR interests, too. I know this doesn’t sell more widgets, but it shows…

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Keeping in touch

Keeping in touch

Image via Wikipedia It’s been said time and again that communication is the root of a successful relationship and that certainly applies for the business world too. It’s imperative to maintain contact with your clients, colleagues and even prospectives. It’s cheap to do nowadays, especially with technologies like VOIP and Skype; but it’s also important to keep in touch in multiple ways. For example, sending cards at Christmas is a great way to remind your clients about your services. Again,…

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Do you have what it takes to be an entrepreneur?

Do you have what it takes to be an entrepreneur?

I came across a great article the other day called So, You want to be an Entrepreneur. It raises the question of what sort of person you need to be to be a successful entrepreneur. Given that a number of people are being made redundant based on the current climate, it’s only natural for people to apply themselves to the possibility that they may be able to set out on their own. But there are a number of questions that…

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Understanding the current economic crisis

Understanding the current economic crisis

Do you have a good grasp of what has caused the current economic crisis? If you haven’t here’s a great video to watch: The Crisis of Credit Visualized from Jonathan Jarvis on Vimeo. It’s an excellent video called The Crisis of Credit Visualized produced by Jonathan Jarvis as his thesis for his Media Design course. The graphic instruments used are great, but I particularly like it because it explains the current problems we have succinctly and elegantly. So if you…

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Advice to IT leaders

Advice to IT leaders

I was reading an article in Computer Weekly by Robina Chatham where she talks about the rise .. and fall (!) of IT representation on company boards. It talks about some research she has done into the subject and also includes a set of key messages which I wanted to share with my readers. Here’s what she recommends: Sort out your service and project delivery. Recruit first-rate people beneath you who are team players; then delegate and let go Nurture…

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Marketing on a budget

Marketing on a budget

Interesting post about how simple measures to keep your customers engaged can work wonders for your business. Here are some options to keep in mind: Actively promote recommendations Promote your business through networking Build ‘host relationships’ Create a newsletter These are all relatively cheap options that can help you give your business a boost in the time it needs it. Remember, you don’t need anything sophisticated like live video streaming solutions to get people interested in what you do. All…

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