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Tag: FUD

Because FUD is cheap

Because FUD is cheap

I was travelling through Luton yesterday and I couldn’t help noticing how both the airport and airlines use FUD (Fear, Uncertainty and Doubt) to help them reduce costs and streamline their operations. Here are some examples I noticed: Regular announcements that if you try to pass security with more than 1 item of hand luggage, you may be sent back to checkin RyanAir claiming that if you go to the gate with more than your allotted allowance/over your weight limit/oversize…

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