It’s been said time and again that communication is the root of a successful relationship and that certainly applies for the business world too. It’s imperative to maintain contact with your clients, colleagues and even prospectives. It’s cheap to do nowadays, especially with technologies like VOIP and Skype; but it’s also important to keep in touch in multiple ways. For example, sending cards at Christmas is a great way to remind your clients about your services.
Again, this doesn’t have to cost the earth. You can get your greeting cards online for a fraction of the cost it used to cost in the past; and you can also get them on recycled card, if the environment is a concern of yours. In the meantime, it’s a way to ensure you’re always in touch with your clients and they always know who you are.