A technologist’s foray into the business world

13 May

Role of Social Media in Marketing – Talk by Robert Scoble

Posted in business personalities, marketing by Owen No Comments

Excellent insight for marketers:

Robert Scoble, blogger and entrepreneur, discusses his thoughts on how ideas spread. The public session was part of the Stanford GSB marketing course, the Power of Social Technology (Dr. Jennifer Aaker). A panel of experts, including Robert Scoble, MC Hammer, and Loic LeMeur, discussed how social media can build successful brands.

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About Me

Owen has a background grounded in application development and technology consultancy but today focuses on helping organisations make best use of technology, processes and people to provide maximum satisfaction to clients, employees and other stakeholders.