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Tag: Social Media

Social Media and Your Business

Social Media and Your Business

It’s funny how sometimes something sticks in your head as an action or placeholder for something you want to do. Well, a few months ago I had heard my friend Sherrilynne talk about a set of stages that organisations go through in their jounrey to adopting Social Media. I ended up digging around and found her source, a most excellent post by Brian Solis called The 10 Stages of Social Media Integration in Business. In a nutshell, the 10 stages…

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Social Media for Internal Communities

Social Media for Internal Communities

A couple of weeks ago, I opened a talk for the Isle of Man Social Media Club entitled Enabling Social Media for Internal Communities. The speaker was Mr Chris Gledhill from PDMS who gave a talk about an off-the-self collaboration package called Microsoft Sharepoint and presented a case study around his organisation’s use of the product. Here are the slides from the presentation: My opening slides with some example of different technologies. Social SharePoint – A Case Study I hope…

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Social Media and the Real World

Social Media and the Real World

A friend sent me a link to a great presentation about Social Media, particularly how Social meida sites today work and how this maps onto the real world. It contains some great advice for people working in this space, especially if you’re thinking about designing a service for people to use. Check it out: The Real Life Social Network v2 View more documents from Paul Adams.

Role of Social Media in Marketing – Talk by Robert Scoble

Role of Social Media in Marketing – Talk by Robert Scoble

Excellent insight for marketers: Robert Scoble, blogger and entrepreneur, discusses his thoughts on how ideas spread. The public session was part of the Stanford GSB marketing course, the Power of Social Technology (Dr. Jennifer Aaker). A panel of experts, including Robert Scoble, MC Hammer, and Loic LeMeur, discussed how social media can build successful brands.

Social Media, the next wave of business

Social Media, the next wave of business

Here’s an interesting set of videos I came across that talk about a variety of subjects related to Social Media and their impact and effect on business today. It’s been interesting to watch this subject develop, from the early days of blogging all the way through to today. Blogging opened up self-publishing to the masses and coupled with a cheap camcorder one could even start to produce videos. Business has had to come to terms with User Generated Content, the…

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Social Networks and your business

Social Networks and your business

There’s a lot that has been written on the web about the benefits of using Social Media to engage more closely with customers. There are many benefits to doing this, but it also presents a number of challenges in how to direct the conversation and how to avoid negative perceptions like lack of control or message dilution. It’s interesting to start seeing people address these issues to and here are a couple of articles that might help in this regard….

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